UK GDPR Compliant

Privacy Policy

This privacy policy explains how Just Horse Riders Ltd collects, uses and protects the personal data of visitors and customers. We are committed to protecting your privacy and complying with UK data protection legislation.

Your Data

What we collect & why

Your Rights

Access, correct & delete

Security

How we protect you

Contact Us

Questions? Get in touch

1

Who We Are (Data Controller)

Just Horse Riders Ltd is the controller of your personal data when you use our Site and services. This means we decide how your personal data is processed and for what purposes.

Company Name: Just Horse Riders Ltd

Registered Address: Nursery Farm, Isherwood Road, Carrington, Manchester M31 4BH

Company Number: 08856942

VAT Number: GB 209 5659 84

Email: hello@justhorseriders.co.uk

Telephone: 0161 905 1416

If you have any questions about this policy or your rights, please contact us using the details above. We do not routinely appoint a Data Protection Officer as we are not required to do so; however, privacy queries will be handled by our management team.

2

What Personal Data We Collect

We collect the following types of personal data depending on how you interact with us:

2.1 Information You Provide Directly

  • Contact details — your name, billing and delivery address, email address and telephone number, provided when placing an order, creating an account or contacting us.
  • Account information — login credentials and preferences when you create an account on our Site.
  • Order details — products and quantities you order, payment method, delivery instructions and any messages or notes.
  • Payment details — credit or debit card information processed through secure payment processors (we do not store full card details on our systems).
  • Marketing preferences — your choices about receiving newsletters, promotional offers and communications.
  • Other information — survey responses, product reviews and any communications you send us.

2.2 Information We Collect Automatically

  • Technical data — IP address, browser type, device identifiers, operating system, time zone, approximate location and platform.
  • Usage data — pages visited, date and time of visits, products viewed or added to basket, and navigation patterns.
  • Cookies and similar technologies — we use cookies to deliver our Site, remember preferences and analyse traffic. See our Cookie Policy for details.

2.3 Information from Third Parties

  • E-commerce and payment providers — Shopify, Klarna, PayPal and other payment processors provide transaction and verification data.
  • Delivery companies — Royal Mail, DPD or Parcelforce provide tracking and delivery confirmation.
  • Marketing and analytics providers — Google Analytics, Facebook Ads and email marketing services provide aggregated analytics data.
  • Customer review platforms — Reviews.io or Trustpilot provide reviews and feedback you submit.
3

How We Use Your Personal Data

Under the UK GDPR, we must have a lawful basis to process your personal data. The table below explains how we use your data and the legal basis for each purpose.

Purpose Lawful Basis Explanation
Processing orders
Taking orders, processing payments, delivering goods, handling returns
Contract We need your contact, order and payment details to fulfil orders, manage deliveries and provide customer service.
Customer communication
Order confirmations, dispatch notifications, enquiry responses
Contract We contact you to confirm orders, send updates, respond to enquiries and provide after-sales support.
Marketing communications
Newsletters, promotions, product updates
Consent / Legitimate Interest We send marketing to those who consent, or to existing customers about similar products. You can opt out anytime.
Site improvement
Analytics, security, fraud prevention
Legitimate Interest We have a legitimate interest in understanding site usage, improving performance and preventing fraud.
Legal compliance
Tax records, accounting, regulatory requirements
Legal Obligation We retain and disclose certain information to comply with tax law, consumer protection and court orders.
Legal claims
Disputes, debt recovery, fraud prevention
Legitimate Interest We may process data where necessary to establish, exercise or defend legal claims.

We do not make decisions based solely on automated processing (including profiling) that have legal or similarly significant effects on individuals.

4

Who We Share Your Data With

We only share your personal data when necessary for the purposes described in this policy and where we have a lawful basis. We may share with:

  • Service providers and processors — our e-commerce platform (Shopify), payment processors, IT providers, delivery companies, marketing agencies, analytics providers and review platforms. These third parties only process data on our instructions under appropriate confidentiality agreements.
  • Professional advisers — lawyers, auditors and insurers where necessary for compliance, legal claims or defending rights.
  • Law enforcement and regulatory authorities — where required by law or in response to valid requests (tax authorities, courts, police).
  • Successors — in the event of a merger, acquisition or asset sale, your data may be transferred to continue providing services.

We may disclose aggregated or anonymised statistics that do not identify you to third parties.

5

International Data Transfers

Our service providers (including e-commerce platforms, payment processors and analytics providers) may process your personal data outside the United Kingdom.

If your data is transferred to a country that has not been deemed to provide an adequate level of protection, we will put in place appropriate safeguards, such as standard contractual clauses or other legally recognised transfer mechanisms, and will ensure that you can obtain a copy of these safeguards upon request.

6

Cookies & Similar Technologies

We use cookies, pixels and similar technologies to collect technical and usage information. Cookies help us remember your preferences, keep you signed in, understand how you use our Site and show you relevant content.

Under UK law, visitors must be told that cookies are being used and what they do. For non-essential cookies, we must obtain your agreement before using them.

Our Cookie Policy explains:

  • The different categories of cookies (strictly necessary, performance, functional, advertising)
  • The purposes for which we use each cookie
  • The duration of each cookie
  • How you can manage your preferences or withdraw consent

You can change your cookie settings at any time by using the cookie banner or contacting us.

7

How Long We Keep Your Data

We keep your personal data only for as long as necessary to fulfil the purposes for which it was collected, including satisfying legal, accounting or reporting requirements. We will either delete or anonymise your data when it is no longer required.

Customer Accounts & Order History

Retained for 6 years from your last order to comply with tax and accounting obligations.

Marketing Records

Retained until you withdraw consent or opt out, or after 2 years of inactivity.

Customer Service Enquiries

Retained for 3 years after your query has been resolved.

8

Your Rights

Under data protection law, you have the following rights in respect of your personal data:

Right of Access

Request a copy of the personal data we hold about you and information about how we process it.

Right to Rectification

Ask us to correct inaccurate or incomplete personal data.

Right to Erasure

Ask us to delete your personal data in certain circumstances.

Right to Restrict

Ask us to suspend processing of your data in certain situations.

Right to Portability

Request a copy of your data to transfer to another organisation.

Right to Object

Object to processing where we rely on legitimate interests or for direct marketing.

Withdraw Consent

If we rely on your consent, you can withdraw it at any time.

Automated Decisions

Ask not to be subject to decisions based solely on automated processing.

Right to Complain

If you believe we have not complied with data protection law, you have the right to lodge a complaint with the Information Commissioner's Office (ICO).

Website: ico.org.uk

Address: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

Telephone: 0303 123 1113

9

How to Exercise Your Rights

If you wish to exercise any of your rights or have questions about this policy, please contact us:

Email: hello@justhorseriders.co.uk

Post: Just Horse Riders Ltd, Nursery Farm, Isherwood Road, Carrington, Manchester M31 4BH

We may need to verify your identity before responding to your request. We will respond within one month of receiving your request (or as allowed by law) and will inform you if we need more time.

10

Whether You Must Provide Personal Data

In most cases, you can choose whether to give us your personal data. However, some information is required for us to enter into a contract with you or comply with our legal obligations.

Where you are required to provide personal data, we will tell you why and what will happen if you do not provide it. If you do not provide required data, we may not be able to fulfil your order or supply goods to you.

11

Third-Party Websites & Social Media

Our Site may contain links to third-party websites or social media platforms. These websites have their own privacy policies and we do not accept any responsibility or liability for their policies. We encourage you to read the privacy policy of every website you visit.

We may also embed social media widgets or use plug-ins to help you share content. These may place cookies on your device and are subject to the providers' own privacy policies.

12

Changes to This Privacy Policy

We may update this policy from time to time to reflect changes in our practices or applicable law. When we make changes, we will update the "Last updated" date at the top and, where appropriate, notify you by email or by posting a notice on our Site.

We encourage you to review this policy periodically to stay informed about how we protect your data.

Questions About Your Privacy?

Our team is here to help with any data protection queries

Get in Touch

This privacy policy is intended as general guidance and does not constitute legal advice.

For more information about UK GDPR compliance, please refer to the Information Commissioner's Office (ICO) guidance.